Cultivating tech narratives

for scale

LEARN MORE

Is your technology moving faster than your brand?

As the pace of innovation accelerates, your narrative is either a strategic asset or a growth liability. With the precision of a veteran strategist and the "hands-on" velocity of a scale-up partner, Bonsai is a strategic communications and public relations consultancy that helps B2B tech companies prune away complexity and cultivate market authority.

How We Work

  • 1. Strategic Communications

    Tech companies focused on innovation often face a valuation gap and lagging market reputation.


    From funding announcement and PR orchestration to exit-ready communications audits, we align your brand equity with your growth velocity.

  • 2. Complexity Pruning

    Is your product's value getting lost in the jargon? 


    Let's establish your "category of one", a strong POV (point of view), and a modular narrative. This is messaging 2.0: your core story broken down for investors, customers, and collaborators.

  • 3. Evidence-Based Authority

    Your narrative should be strongly rooted in data. 


    We lead end-to-end strategic projects - from proprietary industry surveys to industry benchmarking - that transform raw data into market-leading insights. 

  • 4. Executive Visibility

    In a world of AI and agents, brands scale faster when they spotlight the leaders that make them human.


    Show why your executives are industry architects with sharp perspectives, personality-driven ghostwriting, and PR-led authority signaling.

  • 5. Generative Engine Optimization (GEO)

    Traditional SEO is being replaced by GEO. You need to ensure that when a buyer asks an AI agent "Which vendor is best for...?", you are the one cited.


    Through AI findability audits, content structured for LLM ingestion, and reports that verify claims with hard data, let's optimize your brand for AI-driven discovery.